Bulk SMS is sent via a computer. It is also referred to as internet SMS as it is sent over the internet instead of a mobile phone. Bulk SMS is usually sent many people at once.
The biggest advantage of bulk SMS is that it directly reaches the customers. As this form of messaging is quite personalised, a company can be assured that their messages will be read by the recipient. Companies can use the bulk SMS service for a variety of purposes. It can be used to communicate important information to their existing customers. It can also be used to send reminders about bill payment. Bulk SMS’s can also be utilised by the companies to build a better relationship with their customers.
Bulk SMS can be used by companies to market their products to many prospective clients. This helps them reach a huge range of customers in a personalised manner. Advertising through the medium of SMS is one of the latest and the fastest growing ways of making the products reach prospective clients.
Sending bulk SMS is quite easy. All you need to do it get a subscription for the service from a relevant provider. You will not even need any additional software or hardware to make it work. Bulk SMS has a lot of advantages for companies who either wish to keep in touch with their customers or attract prospective customers to their newly launched products.