These days, competition in every field is increasing and at such times, it is essential to promote your business in the most effective way. The traditional means of advertisements are very helpful in terms of promoting the company’s products and services. However, it often lacks a personal touch and that it is crucial for effective advertising.

Almost everyone uses mobile phones these days. They are the best means to communicate with anyone across the globe. People use mobile phones to make or receive calls and also to send and receive messages. Short messaging service or SMS is a modern and revolutionary way to communicate and keep in touch with people.

One of the main advantages of SMS is that you can send a single message to a single person or to many people at the same time. It is quite cheap and provides a platform to notify several people with just a single click of a button. Today, there are many organisations and companies that use SMS in order to inform their clients about the latest products and offers that are offered by them. This is called bulk messaging.

Although bulk messaging is not a free service, it is relatively cheap, convenient and also cost effective. It is extensively used by a lot of advertising agencies, marketing firms, research companies and many other organisations.

Short Message Service, or SMS, is a very popular method of communication. It is distinct and separate from regular telephonic chat. This makes it an ideal form of conversation if you want it to be secretive. SMS requires very little time as compared to its other counterparts. The following are the advantages of bulk SMS.

• Instant messages can be sent in case of disasters and critical situations.

• Significant information can be sent to key customers or suppliers. This will guarantee the information sent is received by the right person.

• Greetings can be sent to customers, employees and suppliers on special events. This will make the bond between the customer and company even stronger.

• Field employees such as sales people or technicians on the road can be informed about work related updates.

• Marketing can easily be done to reach customers.

• Unlike e-mails, online text messaging is not treated as spam or junk mail. The messages go directly into the inbox of the phone.

• Many people are informed just by pressing a button.

• Conversations shall remain secretive.

With the above benefits, sending bulk SMS saves money and is less time-consuming than other methods. This is why many companies are now using the bulk SMS service.

Bulk SMS text messaging services have generated great amounts of profits for many commercial companies. The reason behind the growing popularity of bulk text messaging is down to its multiple uses and can be used to achieve varied goals.

Bulk text messaging and internet SMS has been rated as one of the most useful services in the customer care sector. Bulk text messaging allows you to communicate with huge numbers of targeted people instantly. As the text messages cannot be spammed, it is readily delivered to the targeted clients, which in more than 90% of cases is immediately checked by them.

Companies can use bulk text messaging services to convey seasonal messages to clients and customers. Bulk text messaging campaigns are also effective in communicating new offers and new product arrivals in stores. Therefore, bulk text messaging can be a cheap and easy way to communicate with large numbers of people.

Bulk text messaging is also used by many organisations to remind their clients to pay their bills or meet any other commitment. The procedure may have previously been instigated through phone calls or letters requiring time, money and labour.

To conclude, bulk text messaging saves both time and money and can prove to be a really effective method of communication. Advertising through bulk text messaging has been adopted by many commercial organisations owing to its cost effectivity and far reaching benefits.

Bulk messaging is highly efficient for every business organisation as it reduces cost and saves time. In fact, the delivery of messages is so fast that within no time everyone can be reached. In corporate organisations, bulk messaging proves to be worthwhile as several employees may need to be contacted with the same message.

Text via the internet has become the new generation communication method. This is because the concept is cheap, reliable and easy to access. With bulk messaging, the overall cost to the organisation can be halved.

Bulk messaging is done through the SMS gateway. The sending of messages to phones through email has created an online revolution. The concept is so flexible and convenient that messages can be sent both one-to-one and one-to-many.

The concept is simple and all it requires is a personal computer, an email addresses and some phone numbers. In fact, online text messaging in bulk is ideal for aggressive promotion and marketing. Increased visibility and easy accessibility are two features that make online text messaging and bulk messaging an extremely handy tool.

Moreover, one need not be technically qualified. A simple and basic knowledge of the internet is good enough. Therefore, online text messaging is the best way to increase business efficiency and productivity.

SMS or ‘short messaging service’ is becoming extremely popular these days. It is the most popular mode of communication at present. Using an SMS service, businesses and individuals can convey their message to their clients and other people very effectively. SMS is also regarded as a spam free mode of communication. One can send an SMS message with the help of a mobile phone or the internet.

Internet SMS is gaining more popularity at present as it eliminates the need for typing a message using a mobile phone’s mini keypad. One can conveniently type the desired message using a computer’s full size QWERTY keyboard. It is quick, easy and saves a lot of time. Another service which is popularly known as bulk SMS is getting popular as well as it enables large businesses and companies to create awareness about their products, services and offers amongst customers and employees.

Bulk SMS is a private service that enables institutions and organisations to send or receive a large number of messages. Companies can also receive delivery reports of the SMS messages that they have sent to customers. A single message can be forwarded to many recipients. A sender can decide the number of recipients to whom they want to send a message. The minimum number of recipients is one and the maximum would completely depend on the sender. However, there is a restriction of 160 characters per message.